Ipsos Poll: Twenty Three Percent of Canadians Now Rely on Charities to Meet Essential Needs
CanadaHelps, the country’s largest platform for donating and fundraising online, has published the findings from a new Ipsos poll that reveals 23% of Canadians are currently accessing charitable services to meet essential needs such as food, clothing, or shelter; this is expected to increase to 26% within six months. The alarming number of Canadians expecting to turn to charity represents a four-point increase since last fall. The poll also reveals that among those Canadians who are expecting to use essential charitable services in the next six months, 62% of them say they can’t keep up with the rising cost of living, ultimately resulting in charities facing unprecedented new strains on their operations and pressure to meet growing demand.
May 31, 2023