Ipsos Poll: Twenty Three Percent of Canadians Now Rely on Charities to Meet Essential Needs

CanadaHelps, the country’s largest platform for donating and fundraising online, has published the findings from a new Ipsos poll that reveals 23% of Canadians are currently accessing charitable services to meet essential needs such as food, clothing, or shelter; this is expected to increase to 26% within six months. The alarming number of Canadians expecting to turn to charity represents a four-point increase since last fall. The poll also reveals that among those Canadians who are expecting to use essential charitable services in the next six months, 62% of them say they can’t keep up with the rising cost of living, ultimately resulting in charities facing unprecedented new strains on their operations and pressure to meet growing demand.

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